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World Wildlife Fund International

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WWF's mission is to stop the degradation of our planet's natural environment, and build a future in which humans live in harmony with nature.
In order to achieve this mission, WWF focuses its efforts on two broad areas:

The first, is to ensure that the earth's web of life - biodiversity - stays healthy and vibrant for generations to come. We are strategically focusing on conserving critical places and critical species that are particularly important for the conservation of our earth's rich biodiversity.

The second, is to reduce the negative impacts of human activity - our ecological footprint. We are working to ensure that the natural resources required for life -land, water, air - are managed sustainably and equitably.
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Most palm oil is produced in Malaysia and Indonesia on land that was once thriving rainforest. As global demand grows, more and more forests are being cleared. In areas such as Borneo and Sumatra, rich in biodiversity, deforestation can be catastrophic. Endangered species including orang-utans, tigers, elephants and rhinos are losing critical habitats, pushing them toward extinction.

In 2004, WWF helped set up the Roundtable on Sustainable Palm Oil (RSPO), a group that includes every link in the global supply chain, from growers and processors, to food companies and retailers and investors.

With the RSPO, WWF developed a set of international standards for responsible palm oil production. Producers that show they meet these criteria are able to sell certified sustainable palm oil. That means companies that use it in their lipstick, soap, margarine or whatever else can make the same guarantee to their customers.

Certified sustainable palm oil cannot be grown in place of primary forest or in important conservation areas. Growers have to use the best growing practices to keep soil and water supplies healthy, and to reduce pollution and carbon emissions. They also need to pay a decent wage and respect the rights of workers and communities.

The first certified sustainable palm oil came on to the market in September 2008. Today, about 6.4% of all palm oil is certified sustainable.

By looking out for CSPO, the label for sustainable palm oill, you'll be able to buy t...
Views: 7140



Videos (37)
A happy future is a serious business. WWF works in partnership with governments, corporations and communities to secure that future. Because we're all connected - and that's WWF's business.

Take action today with WWF:  http://wwf.panda.org/actioncenter
Added: 207 weeks, 1 day
From: WWF
Views: 2626

How do we balance the needs of a growing population with a finite planet? By the year 2050, our planet will be home to another 2 billion people. How will we feed them all? Not only will there be more people, but everyone will have more money to spend on food. Where, on an increasingly crowded planet, will we grow all of it? Picture what would happen if we could freeze the footprint of food by doubling the productivity of farming.

Change the way you think:
Added: 208 weeks, 3 days
From: WWF
Views: 2900

Do you know what goes into making your laptop? Raw materials for electronic goods are mined from tropical rainforests, but as resources dry up, recycling aluminum is key. If a laptop manufacturer only used recycled aluminum, it would take 90% less energy to make the same machine. Imagine what our world would like if more products recycled or reused existing materials.

Change the way you think:
Added: 208 weeks, 3 days
From: WWF
Views: 3336

We live on a finite planet and sometimes our impact on it is greater than we realize. The seemingly isolated actions we take every day—from our choice of morning beverage to our choice of business practices—are often links in a chain of unusual connections we would never have imagined.

The bottom line: The health of business is directly connected to the health of the natural world. And both can grow and flourish—together.

Change the way you think:
Added: 208 weeks, 3 days
From: WWF
Views: 1778

Samedi 23 mars, éteignons nos lumières de 20h30 à 21h30 pour célébrer la plus grande manifestation mondiale en faveur du climat. earthhour.fr
Added: 239 weeks, 1 day
From: WWF
Views: 2626

Nous entendons souvent parler de l'impact de l'huile de palme sur les forêts et les espèces en voie de disparition telles que l'orang-outan. Mais saviez-vous qu'il existe des solutions pour produire de l'huile de palme qui ne nuise pas aux populations ou la nature? Prenez 5 minutes pour savoir comment la RSPO (Table ronde pour une huile de palme responsable) fonctionne et pourquoi le WWF soutient cette démarche pour réduire la déforestation et la perte de biodiversité dans les tropiques.
Added: 258 weeks, 5 days
From: WWF
Views: 2922

Nous avons besoin d'engagements politiques pour construire un avenir durable
Nous avons besoin de leaders politqiues pour sortir l'Europe du chemin de la faillite.
Nous avons besoin de décisions qui permettent de protéger nos ressources et nos richesses tout en assurant un avenir à nos pêcheries

Arrêtons de mettre nos océans en faillite, envoyez un message fort en suivant le lien suivant :  http://ow.ly/evt56
Added: 258 weeks, 5 days
From: WWF
Views: 2295

We are all connected. Find out how:  http://wwf.panda.org
Added: 286 weeks, 4 days
From: WWF
Views: 2850

Воробьевы горы, 31 марта 2012

Источник : WWF
Added: 288 weeks, 3 days
From: WWF
Views: 2314

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